轮播广告规格
每种轮播样式都对你选择的图片、音乐或广告有要求。进一步了解轮播广告。
| 对于标准轮播 | 对于 VSA 轮播 |
图片要求 | - 最少 2 张、最多 35 张图片 - JPG/.JPEG 或 .PNG - 建议文件大小 ≤100 KB - 图片分辨率： - 横版 1200*628 px | 方版 640*640 px | 竖版 720*1280 px | - 最少显示 2 张图片 - 最多显示 20 张图片 |
音乐要求 | - 必须有音乐（将循环播放） - 时长 >=2 秒，支持的类型：.mp3、.wav、.m4a、.flac - 可支持 CML 音乐和音乐上传（文件大小：最大 10 M；音乐格式：MP3） | - 必须有音乐（将循环播放） - 时长 >=2 秒，支持的类型：.mp3、.wav、.m4a、.flac - 可支持 CML 音乐和音乐上传（文件大小：最大 10 M；音乐格式：MP3） |
广告要求 | - 所有图片只允许使用一个广告标题和行动引导文案 - 所有图片均使用一个 URL（不以数据流/商品库为数据源） - 不支持：SPC、CBO、ACO 和 Spark Ads | - 只允许使用一个广告标题和行动引导文案按钮 - 每张商品图片可跳转到一个单独的商品链接（以商品库为数据源） - 不支持：SPC、ACO 和 Spark Ads |
Music Options for Carousel Ads on TikTok and Pangle Placements
Note: CML (Commercial Music Library) is not available for Pangle Carousel Ads placement.
Music is essential for Carousel Ads. You can either choose music from the CML or upload your own.
CML music, however, is not available for Pangle placements. If you select CML music for your Carousel Ads, it will only play on TikTok, making the ads silent for Pangle placement. For carousel ads for Pangle placement only, we only support uploaded music, and CML music options are disabled in the Ads Manager platform.
Music Options by Placement
In the TikTok Ad Manager platform, during Carousel Ads creation, you can select music from the Music Builder page, which offers four different options for music sources. Click on one of these options to choose the music for your Carousel Ads.
All music provided by the platform, unless uploaded by you, comes from the Commercial Music Library (CML).
For You : Contains music from the Commercial Music Library (CML), which can be used on TikTok but is unavailable for Pangle Carousel Ads placement.
Liked : Includes music from CML, which can be used on TikTok but is unavailable for Pangle Carousel Ads placement.
History : Features a mix of CML music, which can be used on TikTok but not on Pangle, and uploaded music, which is available for use on both TikTok and Pangle.
Uploaded : Advertisers can upload their own music, which is compatible with both TikTok and Pangle placements.
Avoiding Silent Carousel Ads
Option 1 : To have consistent music across both TikTok and Pangle, upload your own music instead of using CML music.
Option 2 : If you prefer using CML music, create two separate Carousel Ads:
For TikTok : Select "TikTok only" at the Ad group level and choose CML music at the Ads level.
For Pangle : Select "Pangle only" at the Ad group level and upload your own music at the Ads level.
